AG1

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ATN Week in Review: What’s Next for the Longevity Movement?

This week, we break down the recent controversy surrounding Peter Attia's ties to Jeffrey Epstein, and what it could mean for the future of longevity science.

AG1 greens powder boxes
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Why the Bryan Johnson-AG1 Feud Misses What Wellness Consumers Really Care About

Wellness brands are investing heavily in scientific credibility, but consumer data suggests most people prize price and simplicity more than PhDs and peer-reviewed research.

AG1 Celebrates Go-Getters With Rick Rubin-Narrated ‘Good Morning, Moon’

AG1 launches “Good Morning, Moon,” a Rick Rubin–narrated film reimagining Goodnight Moon as a tribute to morning rituals and early risers.

man holds a megaphone near a bridge in New York City

A ‘Bar Crawl for Gyms’: Urban Iron Aims To Bring Together Fitness Communities

Urban Iron, a hybrid race combining running and functional strength, sees participants travel to different fitness clubs in New York City.

As NIL Takes Over College Sports, AG1 Is Funding Scientists

Supplement maker AG1 is making a bold statement that scientists are as deserving as athletes of NIL sponsorships.

exterior of an LA Fitness gym

ATN Week in Review: For Gyms, the Click-to-Cancel Era Is Here

One of America’s biggest fitness brands made national news headlines this week. Unfortunately, it wasn’t for the right reasons.

AG1 AGZ Sleep Supplement

AG1 Expands Into Sleep, Launching AGZ Nighttime Drink

AG1 has introduced AGZ, a nighttime drink formulated to support sleep, marking the company’s first all-new product in 15 years.

Bluestone Lane AG1

Bluestone Lane Adds AG1 Supplement Drinks to Coffee Shops Nationwide

AG1 is now available in smoothies and drinks across 65 Bluestone Lane locations, with community-run clubs launching this fall.

AG1 New Flavors

AG1 Next Gen Gets a Flavorful Upgrade With Three New Launches

AG1, known for its foundational daily health supplement, has introduced 3 new flavors to its AG1 Next Gen line: Berry, Citrus and Tropical.

AG1 Expands Beyond DTC With Nationwide Launch at Costco

Daily health supplement brand, AG1, is now available in more than 600 Costco stores, marking its first major move into physical retail.