Josh Liberatore

About Josh Liberatore

Josh Liberatore, the executive editor of Athletech News, is a New York-based journalist and media professional with deep experience covering business, technology, and the industries shaping modern culture. Before joining ATN, Josh held editor and senior reporter roles at Sports Business Journal and Law360, helping to grow the leading trade publications for the sports and legal industries, respectively. Josh has a BA from the University of Pittsburgh and speaks fluent French. 

Tony Zaccario

CEO Corner: Stretch Zone’s Tony Zaccario on Creating an Assisted Stretching Giant

Tony Zaccario joined Stretch Zone back when it had just four locations — today, the assisted stretching franchise counts over 400 locations.

an in-studio Pvolve class with women working out

ATN Week in Review: Fitness & Pharma Are Growing Closer

Pvolve's recent partnership with Weight Watchers is highly important for the fitness industry amid the rise of GLP-1s.

Craig Moody

CEO Corner: Shoot 360’s Craig Moody on Basketball’s Tech Revolution

Founded by Craig Moody in 2012, Shoot 360 currently has over 60 locations — and its tech is used by nearly every NBA team

AG1 greens powder boxes
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ATN Week in Review: What’s Next for the Longevity Movement?

This week, we break down the recent controversy surrounding Peter Attia's ties to Jeffrey Epstein, and what it could mean for the future of longevity science.

Mark Mastrov in a 24 Hour Fitness shirt
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Back After Two Decades, Mark Mastrov Has Big Plans for 24 Hour Fitness

Mark Mastrov spoke to ATN about his goals for the future of 24 Hour Fitness, the gym brand he reacquired in partnership with LongRange Capital.

woman relaxes with her laptop in a bed
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ATN Week in Review: The Wellness World Is Splitting Into Two

This week, we break down the battle between tech and unplugging in wellness, as well as Hyrox's expanded 2026 New York race.

Bill Shufelt

CEO Corner: Athletic Brewing’s Bill Shufelt on Reimagining NA Beer

Athletic Brewing has quickly become one of the biggest names in the fast-growing non-alcoholic beverage market, offering beers that closely […]

people high five each other after a workout
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ATN Week in Review: Gymgoers Say No to Too Much Tech

American gymgoers are hesitant to embrace AI-powered fitness coaching and human-free entry tech inside gyms, showing that in-person connection remains vital.

Tom Aulet

CEO Corner: Ergatta’s Tom Aulet on the Power of Gamified Fitness

Inspired by Aulet's personal fitness journey, Ergatta is leveraging the fun of gaming to help more people stick to a cardio routine — whether on rowers, bikes or treadmills.

new inverted food pyramid

ATN Weekly: Why the New Food Pyramid Matters for Fitness & Wellness

America's new inverted food pyramid is poised to impact everyone from fast-food chains to wellness brands as the U.S.'s protein obsession grows.