Industry News
January Gym Traffic Is Still Surging, a Positive Sign for 2026
Data from Placer.ai shows New Year's gym visits are up compared to last year and have remained elevated into mid-January.
Inspire360 Launches Inspire360 Club, Aiming to Modernize Fitness Instructor Education
Inspire360 Club brings together courses, certifications and continuing education under one tech-forward platform.
Leading UK Gym Operator Wants Adults To Embrace Playtime Again
David Lloyd Clubs is introducing "kidult" classes — playful, nostalgia-driven workouts designed to make exercise feel more fun and sustainable.
CR Fitness, Crunch’s Top Franchisee, Reaches 1 Million Members
CR Fitness recently got $350M in growth capital as the franchise group plans to add another 100-plus Crunch clubs over the next five years.
Barry’s Gets In on the NA Beer Boom, Partnering With Tom Holland’s Bero
Bero, an NA beer co-founded by Tom Holland, has become the official non-alcoholic beer of boutique fitness giant Barry’s.
Fuze House, Truvia Partner for In-Studio Café Activations
The month-long “Sweeten Your Strength” activation brings a rotating café experience to Fuze House studios in New York and Miami.
The Amenity Collective Taps Danny Dulkin To Run New LIVunLtd Consulting Arm
The Amenity Collective has launched LIVunLtd Consulting, an advisory unit focused on early-stage planning for fitness and wellness developments.
ACE Launches Sleep Coaching Course for Fitness Professionals
The American Council on Exercise (ACE) has developed the Sleep & Recovery Coach Course in collaboration with Nick Lambe, known as "the online sleep coach."
F45 Expands Wellness Strategy With Joi + Blokes Deal
F45 Training is expanding into diagnostics and personalized supplements through a new partnership with Joi + Blokes.
24 Hour Fitness Sold to Founder Mark Mastrov, PE Firm
Mark Mastrov is returning to 24 Hour Fitness as owner and executive chair after partnering with LongRange Capital to acquire the gym chain he founded.