Industry News

member exclusive

January Gym Traffic Is Still Surging, a Positive Sign for 2026

Data from Placer.ai shows New Year's gym visits are up compared to last year and have remained elevated into mid-January.

man and woman congratulate each other at the gym

Inspire360 Launches Inspire360 Club, Aiming to Modernize Fitness Instructor Education

Inspire360 Club brings together courses, certifications and continuing education under one tech-forward platform.

Mark Wright tries out the Joyride at David Lloyd Clubs

Leading UK Gym Operator Wants Adults To Embrace Playtime Again

David Lloyd Clubs is introducing "kidult" classes — playful, nostalgia-driven workouts designed to make exercise feel more fun and sustainable.

woman works out with a trainer at a Crunch Fitness

CR Fitness, Crunch’s Top Franchisee, Reaches 1 Million Members

CR Fitness recently got $350M in growth capital as the franchise group plans to add another 100-plus Crunch clubs over the next five years.

Barry’s Gets In on the NA Beer Boom, Partnering With Tom Holland’s Bero

Bero, an NA beer co-founded by Tom Holland, has become the official non-alcoholic beer of boutique fitness giant Barry’s.

Fuze House, Truvia Partner for In-Studio Café Activations

The month-long “Sweeten Your Strength” activation brings a rotating café experience to Fuze House studios in New York and Miami.

Danny Dulkin

The Amenity Collective Taps Danny Dulkin To Run New LIVunLtd Consulting Arm

The Amenity Collective has launched LIVunLtd Consulting, an advisory unit focused on early-stage planning for fitness and wellness developments.

ACE Launches Sleep Coaching Course for Fitness Professionals

The American Council on Exercise (ACE) has developed the Sleep & Recovery Coach Course in collaboration with Nick Lambe, known as "the online sleep coach."

A container of Joi + Blokes supplements placed on a gym floor between F45-branded kettlebells and weight plates.

F45 Expands Wellness Strategy With Joi + Blokes Deal

F45 Training is expanding into diagnostics and personalized supplements through a new partnership with Joi + Blokes.

24 Hour Fitness gym exterior

24 Hour Fitness Sold to Founder Mark Mastrov, PE Firm

Mark Mastrov is returning to 24 Hour Fitness as owner and executive chair after partnering with LongRange Capital to acquire the gym chain he founded.