strength training
Tesla Engineers Launch Fort, a Screenless Strength Training Wearable
Designed specifically for lifters, the new Fort wearable automatically tracks reps, velocity, range of motion and proximity to failure.
Nike Strength Signs Equipment Deal With Everlast Gyms in UK, Ireland
Nike's strength training equipment will roll out across 25 Everlast Gyms in the UK and Ireland, the sides announced.
Treadmill Concept Stride Fitness Rebrands Around Strength Training
To fuel a comeback, Stride Fitness is removing treadmills and adding more strength training equipment, while embracing trends like recovery and Hyrox.
Skelcore Adds Cybex Eagle Creator as Head of Design, Eyes Strength Training Innovation
Skelcore has tapped Cybex Eagle creator Roy Simonson and Freemotion veteran Hillis Lake to drive strength training equipment innovation.
REP Fitness Opens UK Headquarters, Flagship Showroom Amid Global Push
American strength equipment maker REP Fitness is investing in global growth with the opening of a United Kingdom headquarters and flagship retail showroom.
Mixing Up Your Exercise Routine Is Best for Longevity, Study Finds
In a Harvard study of more than 100,000 people, researchers found that exercise variety is better for living longer than sticking to one routine.
Watson Gym Equipment Bets on Global Growth With New Commercial Chief
The fast-growing, U.K.-based strength equipment supplier is targeting major international fitness chains in markets across the world.
Peloton CEO: Strength Training, Wellness Will Be Key to Brand’s Growth
Peter Stern identified strength training, wellness content and AI as key priorities as Peloton evolves its post-pandemic strategy.
Blk Box Hits $36M in Revenue, Eyes More Growth Amid Strength Equipment Surge
Strength equipment maker Blk Box reported record FY2025 revenue of £27 million ($36M), up 35%, as the brand targets $100M within five years.
Weighted Vests Are Being Redesigned for Women—How The Carry Is Shaping a New Era of Fitness
Built with premium materials and adjustable weight, The Carry Vest delivers on what hundreds of women say the industry has overlooked
