Pilates
Crunch Fitness Will Be ‘Very Aggressive’ With Expansion Plan, CEO Says
Crunch Fitness is concentrating on growth strategies, including hybrid fitness options, as the brand continues its expansion across the U.S.
Club Pilates Franchisee Gets $30M Investment From Snapdragon Capital
Club Pilates franchisee Spartan Fitness Holdings has received an investment of over $30 million from Snapdragon Capital Partners.
Crunch Fitness Goes Digital, Launches Crunch+ for ‘Entertainment Fitness’
Crunch Fitness CEO Jim Rowley says that Crunch+ has been launched partly due to the continued increase in members and gym locations.
LA Fitness Operator Unveils Club Studio, a Posh Multi-Fitness Concept
With its amenities & comforts, the multi-fitness concept makes the LA Fitness operator-run Club Studio a formidable competitor to Equinox.
Best of ClassPass 2022 Award Winners Announced
The categories for the Best of ClassPass 2022 Awards included Innovator (inaugural), Fitness Studio, Instructor, & Wellness Business.
Fashion & Fitness: Brooklyn’s H&M in Williamsburg Debuts ‘Move Studio’
Sweden-based H&M is inviting shoppers in Williamsburg to get moving in its color therapy-inspired Move Fitness Studio.
It’s Easier to Workout Like a Celebrity with Fit Style Grace Mastermind Grace Albin
Grace Albin tells Athletech News she’s been working on a female sports performance product projected to launch in the 2nd quarter.
Reform RX Introduces the Future of Pilates with its Digitally-Connected Reformer
Reform RX CEO Yvette McGaffin tells Athletech News that the method encompasses key components that make up the musculoskeletal system.
Will Frame Fitness Become the Peloton of Pilates?
Frame Fitness will be the first to provide an at-home, digitally connected reformer, complete with an immersive experience with instructors.