Lululemon
Life Time Signs Lululemon as Pickleball, Tennis Apparel Provider
Life Time is all-in on pickleball, establishing over 600 permanent courts nationwide as the sport grows in popularity.
Peloton Considers Going Private Amid Struggles, Per Report
The speculation of a private equity buyout offers some potential light at the end of the tunnel in what's been a rough few years for Peloton.
Peloton CEO Barry McCarthy Exits Amid New Round of Layoffs
One year after a massive rebrand that hasn't yet gone according to plan, connected fitness giant Peloton is now on the hunt for a new leader.
Nike Lays Off 740 Workers as Activewear Brands Struggle
The activewear space may look dreary, but Nike is encouraged by an increased consumer interest in health and fitness.
Athletic Cosmetic Company Bets Big on Sports Makeup
Athletic Cosmetic Company is eyeing the promising sports and fitness makeup market with products that are sweat and water-resistant.
Outdoor Voices Reportedly Set for Bankruptcy Amid Activewear Struggles
It’s a trying time for activewear, as Outdoor Voices stores are left shuttered with irate notes posted by former employees.
Athleta Launches ‘Train’ Line for Intense Workouts
With its "Train" collection, Athleta is targeting women who work out hard with burpee and box jump-supportive fabric
Alter Launches DNA Fitness System, Smart Mirror
An ecosystem including DNA testing, a wearable and fitness mirror has hit the market to upend at-home health and wellness […]
Lululemon Enters Men’s Footwear With Big Ambitions
Athleisure giant Lululemon is looking to double its men’s business and grow total revenue to $12.5 billion by 2026.
WaterRower Acquires CityRow in Connected Fitness Consolidation
A manufacturer of rowers for brands like Ergatta and CityRow, WaterRower has just made a splash in the connected fitness space.
