defined by AI agents<\/a>. For instance, these agents can handle all booking operations, including answering the phone, making appointments and updating appointments. “You’ll start to see this transformation fairly quickly over the latter part of this year to the early part of next year, because this is what everyone is focused on now,” he said.<\/p>\n\n\n\nIn order to maximize your AI ROI, Koneru says operators must embrace machine learning, which is the category of AI that spots patterns and makes decisions. This means preparing company data, which starts with consolidating platforms \u2014 including member management, loyalty and marketing \u2014 as much as possible so their data lives in fewer places. The more scattered the data is, the harder it becomes for AI to connect the dots, learn what\u2019s working and what isn\u2019t, and make advantageous decisions.<\/p>\n\n\n\n
“It may not ever be 100% but the more you bring together, the better,” Koneru says. “Why is that important? Because then, within that platform, all the data will come together instead of being scattered and you having to figure out.”<\/p>\n\n\n\n
Koneru, who once owned a gym chain, highlights the common challenges similar businesses face \u2014 and the speed with which agents can handle them. One by one he addresses the everyday issues that are all too common, from missed leads and high cancellations to low member engagement and inefficient workflows.<\/p>\n\n\n\n
He also spends ample time answering top of mind questions from real operators and provides viewers with early access to Zenoti’s 2026 Fitness Leadership Roundtables \u2014 a series of in-person conversations across the country designed to help owners go deeper, compare notes and build a clearer path forward.<\/p>\n\n\n\n
Watch the webinar below to learn:<\/p>\n\n\n\n
\n- Where AI actually moves the needle inside a gym<\/li>\n\n\n\n
- How to add AI into your day-to-day workflows without changing how your club runs or confusing your team <\/li>\n\n\n\n
- Simple ways to convert more walk-ins, keep members engaged longer and run operations with less manual effort <\/li>\n\n\n\n
- What the top-performing gyms are doing differently \u2014 the habits, systems and automations that set them apart <\/li>\n\n\n\n
- How leading operators are already applying these ideas and the results they\u2019re seeing<\/li>\n\n\n\n
- Why generic solutions not built specific for this industry won’t cut it anymore<\/li>\n<\/ul>\n\n\n\n
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