{"id":137370,"date":"2025-09-16T08:00:00","date_gmt":"2025-09-16T13:00:00","guid":{"rendered":"https:\/\/athletechnews.com\/?p=137370"},"modified":"2025-12-04T00:02:33","modified_gmt":"2025-12-04T05:02:33","slug":"somnee-2nd-gen-sleep-wearable-nba-investor","status":"publish","type":"post","link":"https:\/\/athletechnews.com\/somnee-2nd-gen-sleep-wearable-nba-investor\/","title":{"rendered":"Somnee Launches 2nd Gen Sleep Wearable, Adds NBA as Investor"},"content":{"rendered":"<h5 class=\"wp-block-heading\" id=\"h-sleep-tech-startup-somnee-is-deepening-its-ties-with-the-nba-and-rolling-out-a-newer-improved-version-of-its-ai-powered-sleep-headband\"><strong>Sleep tech startup Somnee is deepening its ties with the NBA and rolling out a newer, improved version of its AI-powered sleep headband<\/strong><\/h5>\n\n\n\n<p>Somnee has launched the second generation of its AI-powered smart sleep headband, touting the new device as a better, more comfortable version of its first-generation product.&nbsp;<\/p>\n\n\n\n<p>The sleep tech startup also announced that the NBA has joined as its newest investor.<\/p>\n\n\n\n<p>Founded in 2022 by a team of University of California, Berkeley, neuroscientists including popular social media personality Dr. Matt Walker, Somnee <a href=\"https:\/\/athletechnews.com\/nba-favorite-somnee-raises-10m-for-ai-powered-sleep-headband\/\">raised $10 million earlier this year<\/a> for its smart sleep headband, which uses electroencephalogram (EEG) sensors and proprietary artificial intelligence technology to help people fall asleep faster, sleep for longer and improve their overall sleep quality.&nbsp;<\/p>\n\n\n\n<p>Somnee describes its technology as an at-home \u201celectroceutical\u201d for sleep, using non-invasive, personalized electrical stimulation to guide the brain into a natural sleep rhythm.&nbsp;<\/p>\n\n\n\n<p>Available now for purchase online, the<a href=\"https:\/\/somneesleep.com\/?srsltid=AfmBOopmz0in7j2KcoG0z8G4oZheTr1gfSWTvE3aZ9sFl6pEcrKwFUmL\"  rel=\"noreferrer noopener\" target=\"_blank\" aria-label=\"(opens in a new tab)\"> second-generation Somnee headband<\/a> pairs clinical-grade, overnight EEG+ monitoring with Somnee\u2019s proprietary SmartSleep AI platform to deliver personalized neurostimulation for \u201cdeeper, faster sleep and optimized performance\u201d compared to the original.&nbsp;<\/p>\n\n\n\n<p>In terms of new features, the second-generation headband features a redesigned \u201cpillowy-soft\u201d fit for all-night use, improved speakers and a reengineered companion app. Other new features include a phone-free experience to help users reduce blue light before bed, support for short naps, and a sleep journal inspired by learnings from Dr. Walker.&nbsp;<\/p>\n\n\n\n<p>\u201cThis isn\u2019t just an upgrade \u2014 it\u2019s a whole new standard for how we approach sleep,\u201d said <a href=\"https:\/\/athletechnews.com\/ceo-corner-somnee-tim-rosa-sleep-science-nba-exclusive-interview\/\">Somnee CEO Tim Rosa<\/a>, a former Fitbit executive. \u201cWhether you\u2019re a high performer, a wellness-minded professional, or someone battling sleepless nights, Somnee is here to change the way you rest, recover and live\u2026 so you can sleep more, to live more.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/athletechnews.com\/wp-content\/uploads\/2025\/09\/somnee-phone-1024x831.webp\" alt=\"Somnee headband next to a smartphone\" class=\"wp-image-137374\" style=\"width:528px;height:auto\"\/><figcaption class=\"wp-element-caption\">credit: Somnee<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Somnee\u2019s second-generation headband had been pilot tested by select NBA and WNBA teams through a recent partnership between the Berkeley-based company and the basketball league\u2019s startup incubation program. Somnee reports that participants saw improvements in total sleep duration, deep sleep, REM sleep and sleep onset, along with increased mental sharpness and energy. <\/p>\n\n\n\n<p>Building on that pilot, the NBA has come on board as an equity partner in Somnee, joining existing investors in Khosla Ventures, Time Ventures and others.<\/p>\n\n\n\n<p>Looking ahead, Somnee is also planning to roll out its wearable sleep tech <a href=\"https:\/\/athletechnews.com\/equinox-hotels-sleep-as-the-future-of-hospitality\/\">inside Equinox Hotels<\/a>, and it\u2019s partnered with <a href=\"https:\/\/athletechnews.com\/superpower-raises-30m-to-redefine-preventative-care\/\">telehealth platform Superpower<\/a> to pair blood biomarker insights with sleep tech.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.instagram.com\/drmattwalker\/?hl=en\"  rel=\"noreferrer noopener\" target=\"_blank\" aria-label=\"(opens in a new tab)\">Dr. Walker<\/a>, who\u2019s become a face of the <a href=\"https:\/\/athletechnews.com\/five-trends-driving-business-of-wellness-recovery\/\">burgeoning sleep science movement<\/a>, and his colleagues at Somnee have sought to position the company\u2019s product as a tech-forward, drug-free alternative to traditional sleep solutions.<\/p>\n\n\n\n<p>According to Somnee, its system has already been proven to help users fall asleep twice as fast, stay asleep over 30 minutes longer and reduce tossing and turning by a third. The company also says its system significantly outperforms melatonin, cognitive behavioral therapy for insomnia and Ambien.&nbsp;<\/p>\n\n\n\n<p>&#8220;With the new Somnee, we&#8217;ve translated the latest neuroscience into wearable technology that doesn&#8217;t just track sleep \u2014 it actively restores it,\u201d Dr. Walker said. \u201cI see this as a meaningful, non-pharmacological step toward scalable technology that improves sleep quality. Our sincere hope is to help address the global sleep-loss epidemic.\u201d<\/p>","protected":false},"excerpt":{"rendered":"Somnee is deepening its ties with the NBA as it rolls out a newer, improved version of its AI-powered sleep headband.","protected":false},"author":59,"featured_media":137375,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"disable_comments":false,"pmpro_default_level":"","tpd_franchise_content":"","hide_featured_img_single_post":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"tpd_featured_video":[],"tpd_sponsored_post_logo":"","tpd_sponsored_post_logo_link":"","tpd_sponsored_post_logo_width":0,"tpd_sponsored_enable_nofollow":true,"tpd_disable_incontent_ads":false,"tpd_disable_right_rail_ads":false,"tpd_disable_after_content_ads":false,"tpd_disable_header_ads":false,"tpd_disable_sticky_footer_ads":false,"tpd_disable_video_ads":false,"tpd_disable_outbrain":false,"tpd_affiliate_disclaimer":[],"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[3964,6986,1496,4893,947],"post-options":[],"vertical":[],"coauthors":[4145],"class_list":{"0":"post-137370","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tech","8":"tag-matthew-walker-ph-d","9":"tag-nba-2","10":"tag-sleep-fitness","11":"tag-somnee","12":"tag-wearables","13":"pmpro-has-access"},"acf":[],"featured_media_url":"https:\/\/athletechnews.com\/wp-content\/uploads\/2025\/09\/LifestyleCoral2-1180x697.webp","author_name":"josh-liberatore","author_avatar":"https:\/\/athletechnews.com\/wp-content\/uploads\/2021\/08\/cropped-Josh-Headshot-96x96.png","primary_category":{"term_id":5,"name":"Tech","slug":"tech","taxonomy":"category","url":"https:\/\/athletechnews.com\/category\/tech\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v26.8) - 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