{"id":115025,"date":"2024-11-11T14:07:20","date_gmt":"2024-11-11T19:07:20","guid":{"rendered":"https:\/\/athletechnews.com\/?p=115025"},"modified":"2024-11-11T15:09:15","modified_gmt":"2024-11-11T20:09:15","slug":"echelon-pushes-into-glp-1-space-with-activemd","status":"publish","type":"post","link":"https:\/\/athletechnews.com\/echelon-pushes-into-glp-1-space-with-activemd\/","title":{"rendered":"Echelon Pushes into GLP-1 Space with ActiveMD"},"content":{"rendered":"<h5 class=\"wp-block-heading\"><strong>From smart fitness equipment to the introduction of weight loss medication solutions, Echelon is embracing a new era in omnichannel fitness and wellness<\/strong><\/h5>\n\n\n\n<p>Connected fitness leader Echelon has launched ActiveMD, a wellness division offering weight loss medication such as Ozempic, Wegovy, Mounjaro, and Rybelsus to qualified individuals and under medical supervision.<\/p>\n\n\n\n<p>It&#8217;s a move that may not be surprising, considering the impact of <a href=\"https:\/\/athletechnews.com\/glp-1s-opportunity-for-gym-industry\/#:~:text=Luxury%20fitness%20brand%20Equinox%20has,around%20weight%20loss%20and%20fitness.\">blockbuster weight-loss drugs and the consumer shift toward longevity-supporting measures<\/a>. However, it makes Echelon one of the first\u2014if not <strong><em>the<\/em><\/strong> first\u2014fitness equipment companies to roll out such a program.<\/p>\n\n\n\n<p>&#8220;We are focused on <a  href=\"https:\/\/athletechnews.com\/omnichannel-pioneer-echelon-eyes-the-future-of-connectivity\/\" rel=\"noreferrer noopener\" target=\"_blank\" aria-label=\"(opens in a new tab)\">integrating health care into our business<\/a> so that we create a holistic approach to health and wellness, supporting customer needs throughout their journey,&#8221; <a  href=\"https:\/\/athletechnews.com\/fireside-chat-echelon-arch-amenities-group-fitness-supply-design\/\" rel=\"noreferrer noopener\" target=\"_blank\" aria-label=\"(opens in a new tab)\">Echelon CEO Lou Lentine<\/a> said. &#8220;Weight loss has become a significant component to managing a person&#8217;s overall wellness. By combining GLP-1s, immune health regimen, and metabolism boosts with Echelon Fitness programs that focus on the individual&#8217;s goals, ActiveMD will help you lose unwanted weight and stay healthy without losing muscle mass.&#8221; &nbsp;<\/p>\n\n\n\n<p>Existing Echelon members receive exclusive savings on weight-loss medications, while new customers gain a free one-year FitPass membership with their first prescription, providing unlimited access to thousands of live and on-demand workouts.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/athletechnews.com\/wp-content\/uploads\/2024\/11\/ActiveMD_image_2-1024x681.webp\" alt=\"a man in a blue shirt working out with Echelon\" class=\"wp-image-115029\" style=\"width:593px;height:auto\"\/><figcaption class=\"wp-element-caption\">Credit: Echelon<\/figcaption><\/figure>\n\n\n\n<p>Dr.&nbsp;Tzvi Doron, a board-certified family physician and a diplomate of the American Board of Obesity Medicine, noted that the obesity epidemic has reached &#8220;crisis levels,&#8221; with over 40% of the U.S. population having obesity and another 30% in the overweight category.<\/p>\n\n\n\n<p>&#8220;We must use our position as industry leaders to provide solutions for those seeking help,&#8221; Dr. Doron said. &#8220;Pairing GLP-1 weight loss with resistance training can help maintain muscle mass and maximize health benefits. <a  href=\"https:\/\/myactivemd.com\/\" rel=\"noreferrer noopener\" target=\"_blank\" aria-label=\"(opens in a new tab)\">ActiveMD<\/a>\/Echelon Fit&#8217;s programs are the perfect complement to GLP-1s for those seeking to lose weight while maintaining muscle mass and strength.&#8221;<\/p>\n\n\n\n<p>While Echelon&#8217;s new push into weight loss signals a new frontier, the company is still churning out compelling equipment. Echelon recently debuted <a href=\"https:\/\/athletechnews.com\/echelon-unveils-strength-home-compact-one-connected-strength-training-system\/\"  rel=\"noreferrer noopener\" target=\"_blank\" aria-label=\"(opens in a new tab)\">Strength Home, a freestanding, connected, at-home strength training system<\/a> that provides guided and customized workouts with easy-to-adjust resistance levels.<br><br>Echelon&#8217;s bold move may soon be mirrored by other fitness equipment brands. Already, industry leaders like <a href=\"https:\/\/athletechnews.com\/life-time-miora-medical-wellness-longevity-clinic\/\"  rel=\"noreferrer noopener\" target=\"_blank\" aria-label=\"(opens in a new tab)\">luxury country club brand Life Time<\/a> and boutique fitness franchisor Xponential Fitness have staked their claims in the wellness space with offerings like Miora and <a href=\"https:\/\/athletechnews.com\/xponential-ceo-pleased-with-strong-start-lindora-growth\/\"  rel=\"noreferrer noopener\" target=\"_blank\" aria-label=\"(opens in a new tab)\">Lindora<\/a>, respectively.<\/p>","protected":false},"excerpt":{"rendered":"Echelon has been a fitness industry player since 2017\u2014and now it\u2019s leveling up with ActiveMD, offering customers access to weight loss drugs.","protected":false},"author":43,"featured_media":115028,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"disable_comments":false,"pmpro_default_level":"","tpd_franchise_content":"","hide_featured_img_single_post":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"tpd_featured_video":[],"tpd_sponsored_post_logo":"","tpd_sponsored_post_logo_link":"","tpd_sponsored_post_logo_width":0,"tpd_sponsored_enable_nofollow":true,"tpd_disable_incontent_ads":false,"tpd_disable_right_rail_ads":false,"tpd_disable_after_content_ads":false,"tpd_disable_header_ads":false,"tpd_disable_sticky_footer_ads":false,"tpd_disable_video_ads":false,"tpd_disable_outbrain":false,"tpd_affiliate_disclaimer":[],"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,214],"tags":[166,4102,4236],"post-options":[],"vertical":[],"coauthors":[],"class_list":{"0":"post-115025","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-fitness","8":"category-wellness","9":"tag-echelon","10":"tag-ozempic","11":"tag-weight-loss-drugs","12":"pmpro-has-access"},"acf":[],"featured_media_url":"https:\/\/athletechnews.com\/wp-content\/uploads\/2024\/11\/ActiveMD_image_1-e1738103565284-1180x590.webp","author_name":"courtney-rehfeldt","author_avatar":"https:\/\/athletechnews.com\/wp-content\/uploads\/2021\/08\/cropped-DSC_7858-scaled-1-96x96.jpg","primary_category":{"term_id":4,"name":"Fitness","slug":"fitness","taxonomy":"category","url":"https:\/\/athletechnews.com\/category\/fitness\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v26.8) - 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